[rataplan Seoul] the essence of Korean clean beauty, rataplan. 30' from nvrmnd on Vimeo.

[rataplan Seoul] the essence of Korean clean beauty, rataplan. 15' from nvrmnd on Vimeo.

Brandㅣrataplan Seoul
ActorㅣEunbin Park
Creative DirectorㅣHeejung Lee
Productionㅣnvrmnd, supermarket creative
Executive ProducerㅣJaeseok Lee
Assistant DirectorㅣKeemhyun
ProducerㅣNaeun Oh
Line ProducerㅣSooyeon Yoo
Director of PhotographyㅣChihoon Ihm
1st Camera AssistantㅣHyunjun Park
2nd Camera AssistantㅣKwangmo Kim
DIT | Jeongpil Ho
3rd Camera AssistantㅣGaeul Park
Key GripㅣJimin Kim(Grip Life)
1st Grip AssistantㅣSungin Hong
2nd Grip AssistantㅣJintae Kim
GafferㅣHoonho Kwon
1st Lighting AssistantㅣDaejin Kim
2nd Lighting AssistantㅣByunggoo Kang
3rd Lighting AssistantㅣJunhyung Ihm
4th Lighting AssistantㅣMinseo Kim
5th Lighting AssistantㅣJaeyoung Han
Art DirectorㅣSojeong Hong(TOM)
Art CrewㅣYoonchae Bang
Art Team AssistantㅣHeeju Lim, Jiyoung Jung
Floral Set Directorㅣkim.taehee.kim
Floral Set AssistantㅣSoojin Cho
EditorㅣJaehyeong Lim(공드린)
ColoristㅣChoongyoung Oh(SUBMARINE)
VFX SupervisorㅣJooyong Lee(KEYSTONE PLAY)
Audio ProducerㅣInu Hwang
Sound DirectorㅣGaram Yu(Huckleberry Finn)

A dictionary definition of the term ’nevermind’ is not to bother, not to worry about. In other word, one’s choice cannot be distinguished between right and wrong, rather every decision can be considered as different existence of possibilities. nvrmnd is a creative-contents studio, which designs and creates video arts and graphic contents based on artworks. We are not limited to only certain type of media, but we rather strongly aim at the collaborations with diverse art-fields. Meanwhile, we pursuit experimental, highly-individual and continuous artworks.